Great news for all instant cameras fans out there! A new addition to the analogue family will soon be on its way, but this particular member will be something slightly unusual.
Do you remember the days when you used to shoot with instant film but wanted to experiment a little more? Unfortunately, it wasn’t so easy back then. Soon, however, you can start making unlimited multiple exposures and infinite long exposures, as well as work with color gels, easy 2 step-focusing, and a range of lenses (fisheye lens, macro lens, and even one for portraits!) – all of these possible with the popular and widely available Instax Mini film! Meet the new Lomography camera: the Lomo’Instant!
On May 27th, Lomography announced their new project being funded on Kickstarter, with the initial goal of reaching $100,000 in a month-long campaign. This goal was achieved in just 24 hours! With just two more days before the project ends, Lomography has already collected more than $998,000 and will soon be the only company in Kickstarter history to raise over $1,000,000 twice (the Petzval Lens received more than $1,300,000)! Undoubtedly, among the major incentives for supporting this project is the added benefit of saving up to 40% off the Lomo’Instant if you back it now.