Fashion might be one of the dreamiest disciplines we have. And in this issue, we want you to explore with us the original and personal atmosphere that Pedro y el Lobo has created with the help of the unconventional eye of photographer Vincent Urbani.
The exquisite pieces of clothing you will see have been carefully designed with handcrafted materials and strong structural patterns. And to spice things up, we have added some pieces from MadRubb’s fantastic latex collection.
Come and enjoy the show from this dream team that we’ve reunited just for you.
What’s your personal vision of fashion?
To me, since it’s both my profession and lifestyle, fashion is my most important way of expression.
What’s the story behind your name, Pedro y el Lobo (Peter and the Wolf)?
To me, since it’s both my profession and lifestyle, fashion is my most important way of expression. A duality game and a fusion of terms that are opposites and they both reflect my personality by silhouettes, colors, patterns, and textures…
What’s the most fun part to do in your creative process? And the most difficult one?
Doing research about any kind of information related to the concept I want to work on really amuses me, but I guess the most exciting moment is when something I’ve designed becomes real! And the worst part… I’d say it’s trying to make my days last 28h!
What are your sources of inspiration when you’re creating your pieces?
I’m passionate about textures. I like to touch every surface that gets my attention for a second. It can be walls, fruits, fabrics, or plants… Also, my work is pretty autobiographic. One of the greatest things in this profession is that you have the opportunity to show how you feel at the moment or about something that happened in the past. You can translate those into patterns, colours, and volumes…
How do you normally find and manage the collaborations you do with other people or companies?
Most of them just came in the most natural way possible. Maybe because of a mutual fascination that I share with the person I’m gonna work with, or maybe because when discussing a project to somebody, we think “Why don’t we just make it together?” I always try to push for these situations when I find someone or something I am passionate about, you know.
Our magazine aims to not only promote film photography but also celebrate going back to the roots of photography and being more hands-on and analogue. How hands-on are you with your creations?
I’d say quite a lot. From fabric manipulation that I do by myself to creating new textures to choosing the craft people that I work with to create my pieces.
When you create something, are you influenced by your surroundings, or are your creations a product of a more intimate and independent work?
I think it’s inevitable that you get influenced by any tendencies around you. But at the same time, I think that you also make a personal translation of it to make it mold with your own ideas. I’m also working for another brand, so I try to keep it updated with all the news arriving from the fashion world. On the other hand, my personal brand is much more of an introspected work.
If you were to choose some other profession besides a designer, what would you be doing?
All these years, I’ve wanted to be a veterinary surgeon and a marine biologist even though I sometimes see sharks under my bed… and I was about to become a podiatrist! But right now, I think I’d do something related to gardening. I kinda think plants like me.
Pedrolobo is your next exciting project, please could you tell our readers a little more about it?
It’s the natural evolution of Pedro y el Lobo (name that I have been using since I started my projects in 2007). Having some experience on the field already, and after experimenting as a designer, Pedrolobo will have a more mature and commercial approach, without losing the style line I’ve been following. It will have small, limited collections, focused on online business and a new atelier. It will be all spiced up with a brand new image and a lot of passion to make things happen.
Interview by Marta Huguet Cuadrado / Photography by Vincent Urbani
Model: Rosana Galián
Hair and Makeup Stylist: Amelia Escriche ameliaescriche.tumblr.com
Showroom: L’Showroom www.lshowroom.com
Pedro García is a Spanish fashion designer who has had an exciting and intense creative path. He founded Pedro y el Lobo in 2007, after winning the Mustang Fashion Week newcomer designer. See his work at www.pedrolobo.es
Vincent Urbani is an Italian photographer based in Madrid. With a very diverse portfolio and a unique, original style, he has had his work featured in big magazines such as Schön Magazine, NEO2, and Vogue. Visit his site at www.vincenturbani.com